"Turn Marketing Data Into Actionable Intelligence."
Data is only powerful when it’s accurate, accessible, and actionable. In an environment where every click, view, and conversion matters, organizations need more than raw reports—they need insight that informs decisions, sharpens targeting, and improves ROI.
BCC-United’s Data & Analytics services help brands unlock deeper marketing intelligence. From precise tracking and user behavior mapping to A/B testing and conversion rate optimization, we build data frameworks that empower smarter strategies and continuous performance improvement.
Whether you're launching a new campaign, optimizing your funnel, or scaling across channels, we ensure that your data works as hard as your marketing.
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Data Tracking Setup
Deploy accurate tracking across web and campaigns using GA4, Meta Pixel, Tag Manager, and event tracking—ensuring clean, compliant data.
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Behaviour Analytics
Track how users browse, click, and convert across your properties. Use insights like heatmaps and session flows to improve digital experience.
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Conversion Optimization
Boost performance with data-backed UX and CTA changes. Run A/B tests and behavioural tweaks to reduce drop-offs and lift conversions.
Tool-Agnostic Expertise
Google Analytics, Hotjar, Mixpanel, Clarity, Tag Manager, and more.
Full-Funnel Optimization
From awareness to post-click experience and lead capture.
Privacy-First Setup
GDPR/CCPA-compliant tracking, cookie consent, and PII-safe data flow.
Visual Dashboards
Custom reports and dashboards for marketing, sales, and leadership teams.
Integrated Strategy
Analytics embedded across paid, social, web, and email campaigns.
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Set up GA4 and event tracking to enable actionable insights and build segmented audience profiles.
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Improved conversion funnels by identifying key drop-offs and applying high-impact optimisations across platforms.
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Enabled scroll and heatmap tracking to inform UX changes across service, lifestyle, and hospitality websites.
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Ran A/B tests on CTAs and forms to improve engagement and lead quality across B2B, real estate, and fintech.
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Built dashboards combining CRM and web data to give leadership full clarity on campaign ROI and performance.
"Uncover Insights. Maximize Outcomes. Measure What Matters."
Your data holds more than numbers—it holds opportunity. Whether you’re optimizing campaigns, improving UX, or enabling leadership dashboards, our analytics solutions unlock clarity, precision, and growth. Make decisions based on intelligence, not instinct.
